Understandably, e-commerce SEO requires a deeper strategy than local and traditional SEO, for businesses are also worried about driving conversions along with traffic and leads. In turn, companies need to hire an SEO agency that has e-commerce experience to make sure that all sides of a website get attention. Our SEO specialists follow our comprehensive approach to e-commerce search optimization, from running an audit to driving store traffic.

Start With a Detailed Site Audit

We start by making sure that your website is technically sound. A technically sound website is important to the success of your SEO campaign and your business. We’ll look closely at your website architecture, to make sure that everything is aligned as it should be. From the title tags and meta descriptions to proper siloing of your product pages, this technical audit helps make sure that your site is easily crawlable by search engines, and made user-friendly for your customers.

Our audits also take on a personal touch as we listen to your concerns and goals for your website. We will discuss possible issues and general timelines that you would like to follow. The comprehensive audit allows us to view your website from a quantitative and qualitative level so that we can make sure the strategy you use is exactly what your business needs.

Competitor Site Analysis

Part of our e-commerce SEO service involves a competitor analysis wherein we consider your top local and national competitors to find where they have an advantage. We will then form a keyword strategy to identify terms whose optimization can help you quickly see a rise in conversions as well as terms for which you need a long-term growth strategy. We understand that you want to see an impact immediately, and we will work to make a quantifiable difference in your e-commerce results.

Product Page Optimization

If you’re going to sell online, then your product pages need to be optimized from both technical and human perspectives. Not only do you need to have the right links and content for Google indexing purposes, but you also need the right information to convince buyers. We will strengthen your pages by implementing Schema markup, optimizing descriptions with important information, and measurements to give buyers the confidence they need when visiting your site.

Your e-commerce SEO consultant will look at your product pages and compare them to those of your peers as well as those of some of the top vendors in your industry. Whether you’re looking to take on e-commerce giants such as Target or to compete with other businesses in the Los Angeles area, the principles are the same. You need to give customers the information that they want, or they will bounce off your site and find what they need somewhere else.

Tap Into Our Knowledge of E-commerce Platforms

Our extensive experience with today’s e-commerce platforms, such as WooCommerce, Magento, Shopify, and BigCommerce, proves that we’re qualified to run a comprehensive e-commerce SEO campaign for your business. We will make sure that your account manager and consultants are familiar with your website’s back end and e-commerce platform so that any changes get executed easily and without significant effort on your part. Our role in the internet marketing service industry is to make your business run smoothly.